About me

About me
Find out all about all about me. Jenni – flower lover, wedding florist, owner and designer at Fraoch Floral Design
I am a fourth-generation florist, and while I could have easily diversified and pursued a different career, my heart has always been drawn to flowers. My passion for both floral design and creativity runs deep, and it’s this love that continues to inspire and drive me every day.
To me, flowers are transformative; they have the power to impress and evoke the senses. While there are many elements of your wedding day that can influence the overall tone or vibe, flowers, without a doubt, are the key component that brings everything together and creates a cohesive look.
My flower journey began at an early age when I spent countless days in our flower shop, which was a three-story treasure trove of beauty. It captivated and inspired my young mind, sparking a deep passion for florals.
I studied Floristry, Management, and Interior Design, further expanding my knowledge. When the opportunity arose, I decided to specialise in Wedding Floristry, allowing me to continue my family’s floral legacy. I have over 20 years of experience in the wedding industry. I am truly fortunate to say that I love what I do!
In 2025, after 23 years of operating as Stucio & Waow, I decided it was time to rebrand and transform my existing business into Fraoch Floral Design.
The Cow Shed Crail | Saorsa Photography
About Fraoch Floral Design
Fraoch pronounced “frew-och” is the Gaelic word for heather.
Why Fraoch? I’ve selected the name Fraoch as its a symbol of beauty, elegance and nature, perfectly aligning with my passion for crafting floral designs.
Heather also evokes memories of my childhood. I fondly remember assisting my granddad as he selected the finest white heather for bouquets, which were presented annually to the Royal Family at the Braemar Gathering.
Lastly, I have a keen interest in genealogy, tracing my ancestral roots back to the Highlands and Islands of Scotland where the Gaelic language was prevalent and heather is plentiful.
Wedding Flower Service Options
Custom Wedding Flowers
Comprehensive wedding flower coordination. Every aspect is thoughtfully considered in this personalised planning service. It is often the details you share that can spark the ideas that form the basis for your wedding flowers. Maximising the potential of your wedding flowers and creating a cohesive look is a key element of the service I provide.
What to expect
Minimum spend £1000 (excluding set charges of delivery, set up or uplift).
Wedding Collections
Get the Look! Curated Wedding Packages Inspired by Real Love Stories
Discover how real couples have brought their vision to life with our curated collection of Wedding Packages. Designed to help you “Get the Look” with ease and floral flair.
Each package showcases timeless inspiration from previous weddings — from romantic garden gatherings to modern minimalist celebrations — giving you ideas to reimagine for your own special day.
Every design is crafted with seasonal flowers and lush foliage, carefully handpicked for their freshness, texture, and beauty. I tailor each arrangement to your chosen colour palette, ensuring your décor feels cohesive, personal, and effortlessly beautiful.
THE SPARK
THAT IGNITES CREATIVITY
With over twenty years of experience in wedding floristry design, it’s the little details and ideas you share that help transform your wedding flower dreams into reality.




